AUSTRALIA’S LEADING LIVE ENTERTAINMENT AND SPORTS BUSINESSES UNITE TO SAFELY RESTART THE INDUSTRY

Australia’s largest live event businesses have announced on 9th June 2020 the formation of the Live Entertainment Industry Forum (LEIF) to ensure fans can return safely to live entertainment, music, theatre, festivals and sport events following the industry’s complete shutdown due to COVID-19 gathering restrictions.

LEIF’s mission is to support the COVIDSafe reactivation of events with live audiences across Australia as restrictions are eased from July. LEIF will put in place a comprehensive, flexible, all-of-industry re-opening and risk management strategy that meets the needs of the public, Governments, sporting bodies, venues performers and industry, with safety at its core.

LEIF has been formed by Australia’s biggest Promoters of Entertainment and Sport, Venue Managers, and Key Peak Bodies. LEIF’s executive committee includes the bosses of TEG, Live Nation, Frontier Touring, Chugg Entertainment, AEG, the Melbourne Cricket Ground, the Sydney Cricket Ground, Marvel Stadium, Melbourne Olympic Park, Adelaide Oval, ASM Global, Venues West, Venues Live, Michael Cassel Group, Live Performance Australia, Venue Management Association, the Australian Festivals Association, and more!

Read the full press release here.